FORM ONE
Design Brief
Form One is a high-impact one-pager designed for coaches, trainers, and solo entrepreneurs who need an online presence that converts. Whether you're a fitness coach building a tribe, a consultant launching your first offer, or a creator monetizing your expertise—this layout makes it effortless to share your services, capture leads, and drive action, all in one streamlined scroll. The concept behind Form One was born from a simple truth: not every business needs a ten-page website to succeed. Sometimes, clarity wins over complexity.
Built as a concept for the fitness coaching brand Grit & Rise, this one-pager blends functional strength training energy with grounded, motivational messaging. Bold typography anchors the page, while high-energy imagery reinforces movement, strength, and transformation. The design serves as both a mini sales page and a centralized hub for links, making it ideal for coaches in growth mode who need a professional web presence without the time or budget for a full site build. Available as a custom build on WordPress or as a static website, Form One is designed to grow your audience while you sleep—converting visitors into clients and curiosity into community.