THE PIXEL LOG
Design Brief
A minimalist blog platform designed for a creative agency to share insights on web design, branding, and the entrepreneurial journey. The goal was to create a distraction-free reading experience that prioritizes content while reflecting the agency's clean, modern aesthetic. This site needed to serve dual purposes: educating potential clients on design principles and establishing thought leadership in the web development space, all while maintaining a personal, approachable tone.
The design philosophy centered on clarity and speed. Built as a custom static site, The Pixel Log strips away unnecessary complexity in favor of performance and readability. The monochromatic color scheme with strategic accent highlights keeps the focus on the writing, while intentional typography choices ensure every post feels considered and intentional. This is blogging for designers who believe that the medium should enhance the message, not compete with it.